Sunday, 21 January 2018
You are here:  mysalesresources ®Sales ArticlesSales Articles (Archive)Sales TrainingXLII


I thoroughly enjoyed the fact that the sales training course was not just theory."
G. Dimopoulos / Business Development

Sales Articles / Sales Training Minimize


Keep Customers Happy by Using Sales Training

by Sean Kanan

Are you the owner of a business who finds that your customer service department is having to deal with a large number of complaints that relate to your sales staff? If this is the case there is no need to be ashamed, this is an occurrence that is actually more frequent than you might think.

In many cases customers are complaining simply because you have not invested in the sales training. If your staff have not been on the right sales courses and learned how to speak to people correctly on the telephone they could be harming your business.

Telephone contacts must be polite and courteous and sales staff must be able to put customers and potential customers at ease while they are speaking to them. When a customer deals like this they are much more likely to want to make a purchase.

This is the kind of basic information that a good sales course will show your employees. However they will also learn a lot more when they undertake excellent sales training delivered by total professionals.

Each and every time a customer feels the need to complain to a business they will not just keep that complaint to themselves. In the majority of cases that they will tell friends and family members about the poor service that they have received from your business.

This will then show your business in a bad light and the people who have heard discouraging things about your sales staff will not want to buy from you. So when you find yourself in a situation like this you know that sales training courses are one method that you can use to keep your customers happy.

During sales training your staff will not only be able to discuss the techniques and methods that can help them to sell more, they will also be shown how to make customers feel happy and comfortable. If your sales staff are aggressive in their manner this will not come across well on the phone and potential customers are not likely to want to make a purchase.

By showing your staff how they can gradually build a relationship during a conversation, with a customer you will find that they are much more likely to increase their sales. This is the kind of principle that is at the heart of all good sales programs.

Why not take a look at the level of complaints that your business is receiving and see if your staff could benefit from sales training? Even if your customers seem happy and content you will find that using excellent training will give you a much more proficient and able workforce.

If you do not already use a sales training provider you need to rethink how you are delivering training to your staff. In order to get the very best sales figures possible you must put more into your staff and provide them with top class training that will give them everything that they need to be a successful salesperson.

For more information on sales training or to contact us, visit the website at

Privacy Statement | Terms & Conditions
Nike Pas Cher Nike Tn Pas Cher Nike Tn Pas Cher Nike Tn Requin Pas Cher UGG Pas Cher Nike Tn Requin Pas Cher Nike Pas Cher Nike Pas Cher Nike Tn Pas Cher Nike Tn Pas Cher Nike Tn Pas Cher Nike Tn Pas Cher Nike Blazer Pas Cher