Wednesday, 24 January 2018
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Sales Training Melbourne the Way to Go For B2B Sales People

by Sean Kanan

If you are a professional business-to-business sales person looking to progress your career in Australia, consider the state of Victoria where sales training Melbourne based services are offered by a select number of established recruitment agencies.

What does business-to-business selling relate to? Sales training Melbourne focused recruitment agencies specialise in the placement of sales persons into business-to-business sales roles. These are sales positions with companies who sell their goods or service to other businesses (B2B) as opposed to a retail scenario where the sales requirements are quite different. A position in sales where you are d selling to and dealing with consumers (business-to-consumers or B2C.) requires a different set of sales skills and techniques. Retail sales personnel for example are do not require cold-calling skills whereas in any business-to-business sales position the cold-call is one of the main lead generators for sales. 

By identifying sales training Melbourne based agencies (who can also assist with placing you into a new business role) and undertaking B2B training courses you will obtain fresh ideas and sales techniques for cold calling, and develop the skills necessary to convert a cold-call into a prospect and a sale.

Not all potential customers will be ready to buy when you first approach them but if you have the right sales training you will know the process for securing a prospect’s permission to contact them at a future time or date which they have indicated would better suit them – when you re-connect  you will hopefully cement the sale. Some good sales training Melbourne based recruitment agencies will help you find out what to do after you have a qualified lead that is not ready to purchase. You will be provided with information on how to keep an organised list of qualified leads that you can continue the sales process with at a future date. By staying organised you will definitely increase your number of sales as you build  a strong pipeline.

If you are considering a business-to-business sales role your presentation skills will also be very important. In a B2C environment you will rarely be required to make a presentation if your role is strictly sales. If you are promoted to a managerial position then you may need some presentation skills when reporting to your boss but these scenarios are quite different to the B2B sales pitch where you will need detailed knowledge of your product and or services and the sales techniques to enhance your chances of securing a buy order from your customer.

Many sales training Melbourne agencies have highly skilled specialists which include sales trainers, organisational psychologists, and business development managers all of whom have a wealth of experience in their respective areas. Many sales training Melbourne entities also include a recruitment arm so that if you are identified as having the necessary attributes for a successful career in business-to-business sales and can demonstrate your selling skills then there is the strong likelihood that you will be recommended for job opportunities.

If you are considering a move to Victoria , or already live there, and are seeking a career in business to business sales then check out sales training Melbourne based recruitment agencies to maximise your opportunities.

For more information on sales training melbourne or to contact us, visit the website at

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