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Referrals & Networking

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Before you even begin to look at engaging seriously in lots of networking effort, it is useful to look at your own temperament or disposition. This is the individuals internal desire to network and to find value and enjoyment from the whole process of building relationships. For some people, this will be an almost irrelevant issue to debate. Their motivation to want to talk to people regularly and to network is naturally high. Talking to strangers in supermarket queues, at bus/train stops or even in the elevators is characteristic of such people. However, even if you really enjoy talking to people, it is a proven fact that most of us are not highly confident and highly motivated networkers. In fact, statistics reveal that only one in ten people is actually comfortable in striking up a relationship with a complete stranger. Unfortunately, this means that their own misgivings, fears and doubts, potentially hinder the vast majority of people. Four Networking Types In p

Are you finding that youre just not getting the number of quality referrals you want from your clients? Chances are you said yes because thats the case with most sellers. Oh, sure, we all have some clients that will give us referrals all day long. Just ask and theyll give you name after name. Other clients, the majority, arent nearly as generous with their referrals. The biggest problem in both cases is so often the referral we get isnt much better than pointing at a name in the phonebook at random. How can you guarantee that you get great referrals? Simple. Make sure the client gives you a great referral by finding the referral for them to give you, rather than relying on them coming up with a quality referral to give. The reality is that clients really dont know who were looking for and most of them just dont have a real incentive to invest the time and energy to come up with a great referral for us. But we know who is a great referral for us. And certainly

Next time you have an opportunity to network in person, arrive early, not late. This seems obvious, but some people think it is better to take a casual approach and show up after the event or gathering is already well underway. When you arrive early, you can have conversations with people before they are too engaged with others or already participating in the the activities of the event. Arriving after an event starts often means you will awkwardly break in on conversations that have already been established. There are other benefits to arriving early as well, especially for the shy person or someone who does not like to network. Yes, this runs counter to the norm, but by arriving early, youre able to join in with other people who arrive early. The typical cliques that can develop at these gatherings will not have emerged yet, and youll be able to meet others in a much more relaxed and comfortable manner. When you are in sales, even though the actual "selling" may take a bre

Savvy independent professionals know that referrals are the best way to land new clients. But getting those referrals can sometimes be a challenge. When referrals dont come easily -- or the ones you get seem to be off track -- its tempting to forget about building referrals and spend time on cold calling, boilerplate letters and emails, or advertising, even though you know those approaches arent as effective in the long run. Instead, try getting smarter about getting referrals. Here are the five most common sources of referrals for independent professionals, and keys to making them work for you. 1. Current or former clients. Keys to more referrals: Clients must be satisfied with your value, find you easy to work with, and not mind "sharing" you. Common mistakes: Focusing on clients as your main source of referrals. Of course no one will refer you if you dont do quality work. But they also wont refer if they find you difficult to work with or think they could do bett

When was the last time you gave one of your customers a referral? Our goal is to not just sell, but to help others. I get truly jazzed each time I get to help someone else by way of a referral. At the end of the day, thats what our role is - helping others. Professionals like you and me are not threatened by referring our customers even to a competitor. In other words, lets say you know of someone else who could better serve your customer in a particular area than you can. The true professional knows its more important to ensure the customer is served at 110% than for themselves as the sales representative to get the sale serving the customer at 80%. When a salesperson can refer a customer to someone else in place of taking the business, then theyve truly reached the pinnacle of serving. Its a sweet spot of serving your customer...being able to put their needs above your own in this particular way.

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